Category: User needs
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Introduction to OOUX
What is OOUX? OOUX is a methodology which will help us design an easy to navigate digital world for our users. OOUX stands for Object Orientated User Experience Why OOUX? We all learn to navigate the world through objects and their familiarity, we all build our own internal recognition system, so we can often navigate…
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User insights from Discovery
Throughout the project, the focus will be on our users which includes our end users but also, the site admins. So we have been gathering insights from our users through surveys and interviews. Some key findings have been: “The primary source of research, information, truths with a digital brand that is the bridge to your…
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Experience Principles
As we are moving through the Digital Unification project, we are creating a set of documents to be used to ensure that the project teams are working on a shared vision and set of principles. This set of documents will evolve throughout the project as we learn more about the user needs and their requirements…
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Working with Breast Cancer Voices
Within our research phase of the project, we’ve worked really closely with the Patient Experience Team at Breast Cancer Now. Supporting us to shape our research and opportunities to engage with Breast Cancer Voices and have them at the heart of the project.
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Creating an empathy map
Last week, we held an activity to explore our audiences in more detail and had the help of individuals from different teams at Breast Cancer Now. This was an ‘empathy mapping workshop’ and I’ll now tell you about empathy mapping
Manifesto X Breast Cancer Now 